Pencarian berdasarkan :
Pencarian terakhir:
C:\laragon\www\perpustakaan\lib\SearchEngine\DefaultEngine.php:610 "Search Engine Debug 🔎 🪲"
Engine Type ⚙️: "SLiMS\SearchEngine\DefaultEngine"
SQL ⚙️: array:2 [ "count" => "select count(distinct b.biblio_id) from biblio as b left join mst_publisher as mp on b.publisher_id=mp.publisher_id left join mst_place as mpl on b.publish_place_id=mpl.place_id where b.opac_hide=0 and (b.biblio_id in(select ba.biblio_id from biblio_author as ba left join mst_author as ma on ba.author_id=ma.author_id where ma.author_name like ?))" "query" => "select b.biblio_id, b.title, b.image, b.isbn_issn, b.publish_year, mp.publisher_name as `publisher`, mpl.place_name as `publish_place`, b.labels, b.input_date, b.edition, b.collation, b.series_title, b.call_number from biblio as b left join mst_publisher as mp on b.publisher_id=mp.publisher_id left join mst_place as mpl on b.publish_place_id=mpl.place_id where b.opac_hide=0 and (b.biblio_id in(select ba.biblio_id from biblio_author as ba left join mst_author as ma on ba.author_id=ma.author_id where ma.author_name like ?)) order by b.last_update desc limit 10 offset 0" ]
Bind Value ⚒️: array:1 [ 0 => "%Kartajaya, Hermawan%" ]
Buku ini menjabarkan fenomena yang harus dipahami oleh para marketer di saat lanskap persaingan bisnis benar-benar sudah harizontal. Tidak cukup sekedar memahami apa yang menjadi keinginan dan kebutuhan customer seperti di era vertikal. Tidak juga sekedar memahami ekspektasi dan presepsi di era transisi. Marketer dituntut bisa menangkap apa yang menjadi kegelisahan ( anxiety ) dan impian ( de…